SPP Glossary
Pricing-architecture vocabulary used across SPP’s published content. Each term links to articles that use it in context.
- Capability Allocation
- Channel Strategy
- Chief Monetization Officer (CMzO)
- Conjoint Analysis
- Continuous Monetization
- Continuous Monetization Platform
- Continuous Pricing
- Credit-Based Pricing
- Customer Groups
- Endowment Effect (in Pricing)
- Hybrid Pricing
- Hypothetical Bias
- Incentive-Aligned Methods
- Licensing Model
- Margin-Calibrated Discounting
- Market Fairness Pricing
- Net Price
- OEM Licensing
- Packaging Model
- Pricebook
- Pricing Architecture
- Pricing Architecture Deviation
- Pricing Fluency
- Pricing Model
- Pricing Surface
- Product-Led Growth (PLG)
- Real Deal Framework
- Rupture Moment
- Scheduled Net Price
- Surrogate Unit
- Tiered Pricing
- Value Metric
- Value-based Pricing
- Van Westendorp Price Sensitivity Meter (PSM)
- Volume pricing
- Willingness-to-pay