Hybrid Pricing
Offering ModelPackaging
A packaging pattern that combines bundle-style inclusion with add-on-style metering. The capability is structurally included in the base subscription (no separate purchase decision), but consumption is still metered with a defined allowance and overage charges beyond the bundled volume. Hybrid is distinct from pure bundle (no metering, no overage) and pure add-on (separate SKU, separate purchase decision). It is one of the patterns vendors are using to package AI capabilities being added to enterprise SaaS subscriptions.
Used in these articles
- Role of License and Entitlement Management in Monetization
- Software Monetization: What B2B Companies Get Wrong and How to Fix It
- AI Software Pricing: What to Know If You Want to Get It Right
- SaaS Pricing Models: What Actually Works in B2B Software
- Credit-Based Pricing for AI Software: The Six Fatal Flaws