Pricing Architecture Deviation
Competitive IntelligencePricing Strategy
SPP's term for the structural-discipline signal embedded in pricebook deviation patterns observed across a competitor's customer base. The deviation isn't about a single deal; it's about whether the architecture is holding under negotiation pressure. High or systematic deviation indicates the competitor's pricing surface is fictional in practice. The signal is collected through extended customer conversations under the ethical CI standard — pretend-buyer methods structurally cannot reach it because the call hasn't progressed to negotiation.