Check Out Our Forbes Article
Willingness to Pay: It's More Complicated Than You Think

Search Results:

The Critical—But Until Now Under-Recognized—Importance of Data in Software Pricing Strategy

By Eric Mele | August 4, 2021
Posted in ,

If you’re a sports fan, you are probably familiar with “Moneyball”, the story of baseball’s small-market Oakland A’s successfully deploying a team of data analysts […]

Read Full Article >>

Feedback

By Mike | July 29, 2021
Read Full Article >>

To Improve Pricing, Software Companies Must Get Serious About Competitive Intelligence

By Chris Mele | July 21, 2021
Posted in , ,
How Important Is Competitor Intelligence In Your Software Pricing Strategy?

Soon it will be football season and millions of Americans will dedicate considerable energy to their favorite obsession. Meanwhile, the professional, college and even high […]

Read Full Article >>

Software Pricing Partners Case Study (Nearmap)

By Chris Mele | July 14, 2021
Software Pricing Partners Case Study (Nearmap) Cover

Customer: NearmapIndustry: Government; Service Contractors; Telecommunication; Transportation; Construction; Real Estate; Insurance; Roofing and SolarLocation: South Jordan, UTFounded: 2007 in Perth, AustraliaWebsite: nearmap.com About Nearmap: Nearmap provides high-resolution, up-to-date aerial imageryto […]

Read Full Article >>

Should you display pricing on your website and how much detail should you provide?

By Chris Mele | July 9, 2021
Posted in ,

One of the livelier debates among software companies is how much pricing detail should be displayed on their website or whether any pricing details should […]

Read Full Article >>

Clarity by Software Pricing Partners

By Chris Mele | July 2, 2021
Clarity by Software Pricing Partners
Read Full Article >>

Software Pricing Partners Case Study (Booz Allen Hamilton)

By Chris Mele | July 2, 2021
Software Pricing Partners Case Study (Booz Allen)

Customer: Booz Allen HamiltonIndustry: Technology ConsultingLocation: McLean, VA (Headquarters); 80 additional offices around the worldFounded: 1914Website: boozallen.com About Booz Allen Hamilton: Booz Allen Hamilton (BAH) […]

Read Full Article >>

Software Pricing Partners Case Study (BDNA/Flexera)

By Chris Mele | July 2, 2021
Software Pricing Partners Case Study (BDNA)

Customer: BDNAIndustry: Technology, Financial Services, Government, Healthcare, Telecommunications, Utilities, and othersEngagement: Comprehensive Pricing, Packaging & LicensingLocation: Mountain View, CASize: 100 – 200 employeesFounded: 2000Region: NA, […]

Read Full Article >>

Software Pricing Partners Case Study (BambooHR)

By Chris Mele | July 2, 2021
Software Pricing Partners Case Study (BambooHR)

Customer: Bamboo HRIndustry: Human Resources Software Location: Lindon, UTFounded: 2008Website: Bamboohr.com About Bamboo HR: Bamboo HR is a Human Resources software company with a primary goal to help employers focus on […]

Read Full Article >>

How to Utilize Programmatic Pricing when Selling Software to Procurement

By Chris Mele | June 4, 2021
Posted in , , ,

One of procurement’s inherent strengths is to avoid being tricked, gamed or taken advantage of, which for B2B software sellers, shines a very bright light on pricing.

Read Full Article >>