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What Software Companies Get Wrong About Pricing

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Chris Mele

Chris is Managing Partner for Software Pricing Partners, where he and his team have launched some of the software industry’s most transformative monetization strategies. As a former software company founder and leader, Chris focuses on the impact effective licensing, packaging and pricing strategies can make on the most essential software company metrics: revenue, profit and valuation. Under his leadership, Software Pricing Partners has become an influential voice for growth-oriented software companies both large and small.

Latest Resources

Forbes: Amid Turmoil, Software Leaders Must Rethink Their Pricing Assumptions

To read the original Forbes article, click here. SaaS Pricing: Validating Your Assumptions In times of turmoil, many of the...

Forbes: How Pricing Affects Selling Strategies

To read the original Forbes article, click here. “How many model runs do you plan on using this year for...

Reimagining the B2B Software RFP on Art of Procurement Podcast

Nothing much has changed in the world of RFPs in 2023. Ask 10 software executives how they feel about RFPs...

Forbes: What Software Companies Get Wrong About Pricing

To read the original Forbes article, click here. B2B Pricing is a Science Imagine this: Tanya and Tessa are trying...

SPP’s Chris Mele featured on Better Done Than Perfect Podcast

Sales teams face significant challenges that are often underestimated. Executive management prioritizes a tough stance on pricing, but frequently overlooks...

SaaS Pricing Best Practices: List price or net price, which is more important?

SaaS pricing power comes from the relationship between list and net Is list price or net price more important in...

If you’re right pricing B2B software, you don’t have to push to close sales

How to close software deals without trying too hard  What’s the best way to close a SaaS sale or other...

Three more B2B SaaS Pricing Errors – and how to avoid them

Additional software pricing errors that zap revenue and profit  In my previous post I discussed the three worst pricing errors...

The three worst B2B SaaS pricing errors – and how to avoid them

These software pricing errors zap revenue and profit  The number 1, absolutely worst error you can make in B2B SaaS...

Why Continuous Monetization is so Vital to the Future of your Software Company

There is a myth about pricing that software companies often let themselves believe. It involves the notion that once a...

How software pricing facilitates value-based selling

B2B software providers can do more to equip their salesforces for success  My first blog in this series explained why...

Is premium pricing a good strategy for B2B software? 

Will a premium pricing strategy increase your revenue and profits?  In online discussions of pricing strategies, you’ll often see strong...

B2B Pricing: Is value-based pricing undercutting the value of your B2B software?

Borrowing B2C pricing methods doesn’t work for B2B—here’s what does  My previous blog explained why 90% of value-based pricing and selling...

In B2B software, 90% of value-based pricing and selling is a hoax 

Salespeople in the B2B software world are often prodded to “sell on value.” In most cases—I’ll estimate 90%—they’re being asked...

Don’t grandfather when changing software pricing!

This widespread practice greatly increases pricing risk by giving away revenue  In this second blog in our series on the risks...