Chris Mele

Chris is Managing Partner for Software Pricing Partners, where he and his team have launched some of the software industry’s most transformative monetization strategies. As a former software company founder and leader, Chris focuses on the impact effective licensing, packaging and pricing strategies can make on the most essential software company metrics: revenue, profit and valuation. Under his leadership, Software Pricing Partners has become an influential voice for growth-oriented software companies both large and small.

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Latest Resources

In B2B software, 90% of value-based pricing and selling is a hoax 

Salespeople in the B2B software world are often prodded to...

Don’t grandfather when changing software pricing!

This widespread practice greatly increases pricing risk by giving away...

Risks of changing software pricing—what could go wrong? 

Pricing deployment risks range from wasting your time to crashing...

Growing software revenues and relationships in the rich ground of Market Fairness Pricing  

Increase the size of initial sales and ease of expansion...

What’s the difference between value-based software pricing and needs-based software pricing? 

Which type of B2B software pricing strategy is more customer-centric,...

Colossal Judgment Award Highlights Need for Ethical Competitive Intelligence 

A recent court decision in Virginia should serve as a...

Getting Software Pricing Right in a Time of High Inflation 

You may have heard about this inflation thing lately. It's...

How software pricing fluency affects sale closing and deal velocity

Is your sales team fluent in software pricing?   Two of...

The Roles and Responsibilities of the Chief Monetization Officer 

Last year, we started banging the drum about the need...

Get out of Dodge!—time for software pricing to join the modern world

Market Fairness Pricing works better and increases value for both...

Software Pricing is the Wild Wild West

Both buyers and sellers are shooting themselves in the foot...

Product Led Growth: What No One Tells You About That You Really Need to Know

One of the best things about the software industry is...

Want a Higher Valuation for Your Software Company? Fix Your Pricing Model.

For most software executives, the ultimate SaaS business barometer is...

Don’t Neglect Sales When Re-Engineering Your Pricing Strategy

I heard a story recently about a teenager who drove his father’s new Lamborghini and quickly wrecked...

Why Investors are Starting to Pay More Attention to Pricing Data

The software trade has always been central to the institutional...