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Pricing and Sales Integration

By Mike | December 29, 2022

How do we make sure our sales team adheres to the pricing model? Pricing and Sales Integration An assessment and training program to strengthen your […]

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Go-to-Market Pricing Strategy

By Mike | December 29, 2022

How do we know what the initial pricing model should be for our new software product? Go-to-Market Pricing Strategy A fast-track program to establish a […]

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Competitive Pricing Analysis

By Mike | December 29, 2022

How can we find out what pricing our competitors are really using? Competitive Pricing Analysis A comprehensive discovery of your competitors’ pricing structures, licensing schemes, […]

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Discounting Analysis and Discipline

By Mike | December 29, 2022

Is the way we discount hurting our revenue and margins? Discounting Analysis and Discipline An analysis of your existing discounting patterns, to determine if, and […]

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Monetization Assessment and Design

By Mike | December 29, 2022

What is the best pricing model for our software product? Monetization Assessment and Design Consulting A comprehensive monetization strategy and execution initiative, to build and […]

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Pricing Strategy

By Mike | December 28, 2022

Pricing Strategy Consulting The power of pricing to unlock your true revenue potential. In the software industry, no variable under the control of management can […]

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Product Coffee

By Chris Mele | December 22, 2022

Episode 135: Software Monetization

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Is premium pricing a good strategy for B2B software? 

By Chris Mele | November 14, 2022
Posted in , , ,

Will a premium pricing strategy increase your revenue and profits?  In online discussions of pricing strategies, you’ll often see strong assertions about the benefits of […]

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B2B Pricing: Is value-based pricing undercutting the value of your B2B software?

By Chris Mele | October 24, 2022
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Borrowing B2C pricing methods doesn’t work for B2B—here’s what does  My previous blog explained why 90% of value-based pricing and selling in B2B software is a […]

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Scaling Up Services

By Chris Mele | October 22, 2022

Episode 232: Mastering the Services Delivery Model

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