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3 B2B Software Pricing Myths In A B2C World

Published: July 5, 2019 | Updated: February 13, 2023 | By Chris Mele |

3 B2B Software Pricing Myths In A B2C World

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Chris Mele

About The Author Chris Mele

Chris is Managing Partner for Software Pricing Partners, where he and his team have launched some of the software industry’s most transformative monetization strategies. As a former software company founder and leader, Chris focuses on the impact effective licensing, packaging and pricing strategies can make on the most essential software company metrics: revenue, profit and valuation. Under his leadership, Software Pricing Partners has become an influential voice for growth-oriented software companies both large and small.

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